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Donate to the IOA Research Program

Swimming Academy UK Limited is a UK based not-for-profit Company.
Our 2024 mission is to continue to develop our understanding of water phobia and aquatic fear in all age groups, in all parts of the world, through the Aquaphobia Angels Network and key industry partners.
Our 2024 aim is to innovate and develop products that help people overcome aquaphobia and learn to be safe and happy in the water. These include products for “open water environments” and how this can influence and increase fears and phobias in phobic individuals. To improve professional development for lifeguards, managers, and reception staff.
To further develop aquaphobia learning products for young children, teenagers and beyond, who have an inherent fear of swimming and drowning.
To take the aquaphobia products, into education, schools, colleges, and universities. More local Councils and Trusts.
To further bridge the gap between aquaphobic, weak, and poor swimmers and the levels of drownings around the world. To recognize, how in certain parts of the world, aquatic fear can affect a whole country and geographical region. Through cultures, races, and religious beliefs.
To promote to the aquatics industry and the general public that being aquaphobic, could be a serious contributing factor, that drowning figures are much higher than we would all wish for.
To continue to develop Virtual Reality swimming education, so that people can learn, from the safety of dry land. On their mobile phones, tablets, and computers. Especially, where water quality is poor and pool time is limited. Including lifesaving games and dynamic education.
To collect and collate data from Aquaphobia coaches around the world, from real lessons with clients in the water. To collect data from aquaphobia people as to their reaction to the ALP system and their road to recovery. Resulting in 2024 white paper.
To undertake global wellness studies with aquaphobic people by way of pre and post assessment. Participants will be asked to partake in a survey before and after their aquaphobia lessons and treatment.
How does recovering from the phobia improve other areas of people’s lives. This research is being approved by the ethics committee of the University of Chichester. A set standard of questions is asked of each swimmer at the beginning of the lessons (The P.A.R) to ascertain their % level of aquatic fear. This links to established anxiety scales. Our aim is to develop a global map of where fear is highest around the world.
In parts of the world where through social poverty, religious beliefs, or other problems, prohibits inclusion in our program, we will aim to donate our work to educational and socially based organizations for group distribution.
Access, disability, inclusion, and diversity. To make sure our work is easily accessible to everyone who needs it.
To build strong professional relationships with good people and groups who share our values.
Promoting the good names of our partners. These include Dr. Jenny Smith, University of Chichester, the STA (Swimming Teachers Association). The SCTA (Swimming Coaches and Teachers Association, Australia). MSTA (Malaysian Swimming Teachers Association). And our centres of excellence and CTA tutors.